Alexa+ at Amazon’s 2025 event: Greetings and more
Before it began slowly trickling out Alexa+ to users at the start of February, Amazon promised a smarter, more conversational assistant. It turned out the reality was more complicated, and, more than anything, Alexa+ in its current state is a showcase of the limitations of generative AI. Of course, that’s not stopping from iterating on the digital assistant. During its “Devices and Services” event on Tuesday, Amazon announced a host of Alexa+ updates, with many of them enabling new integrations alongside the company’s brand new devices.
One of those new features is Alexa+ Greetings, which will roll out to Ring’s new 2K and 4K devices this summer. With the help of Ring’s image recognition technology, Alexa+ will be able to make decisions about how to handle different visitors to your home. If it sees one of your friends or family members, it will know to greet them. When it comes to strangers, the digital assistant will ask questions of them to determine the purpose of their visit.
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